RudderStack Supports Salesforce Pardot as Cloud Extract and Google Sheets as Destination
We’re happy to announce support for Salesforce Pardot as a Cloud Extract Source and Google Sheets as a Destination.
RudderStack already supports Google Sheets as a Cloud Extract Source that connects your customer events from Google Sheets with your warehouse or your preferred third-party customer tools.
Sign up for free to try Pardot and Google Sheets, and if you do, we’d love to get your feedback via email or Slack!
Why we Decided to Add Support for These Integrations
Salesforce Pardot marketing automation tool lets businesses engage with potential customers, build valuable relationships, and drive increased conversion. It also offers various tools to assist sales teams in closing more deals.
Adding Salesforce Pardot as a Cloud Extract Source enables you to send all your customer events to your data warehouse. RudderStack also allows sending these events to your downstream customer tools for further analytics.
Google Sheets is a free, cloud-based spreadsheet application that allows users to create and format spreadsheets and share them online to collaborate with other people. It allows multiple users to view and edit files simultaneously and in real-time.
Google Sheets is widely adopted by multiple companies, both big and small. Adding it to destinations will allow you to save time and effort as Rudderstack collects all your events from your different sources and send them to Google Sheets in the desired format.
How do Our Customers Use It?
Engage with Customers and Generate New Leads with Salesforce Pardot
Marketing teams use Pardot to engage with their customers in real-time. It also helps them build a sales path and predict customer needs based on their day-to-day activities and tests. Sales teams use this information to gauge when and how to interact with the customer depending on their interests.
Track Marketing Efforts with Organized Google Sheets
Google Sheets helps marketers maintain different metrics in an organized manner. They can analyze robust data sets and make smart and more informed decisions about their marketing efforts. Apart from efficient tracking of different metrics, Google Sheets help businesses plan better content strategies and promote easy collaboration with the team. It helps the overall business to make smarter and data-backed decisions to drive meaningful results.
What’s Next?
RudderStack is an open-source Customer Data Pipeline. We are working towards adding more sources and destinations in the upcoming weeks. We also conduct live Q&A webinars with our customers to share their experiences of using different RudderStack features.
Sign up for Free and Start Sending Data
Test out our event stream, ELT, and reverse-ETL pipelines. Use our HTTP source to send data in less than 5 minutes, or install one of our 12 SDKs in your website or app. Get started.
